In 2014, Frank Gehry’s upraised middle finger went round the world. So did Zaha Hadid’s apparent dismissal of horrific construction working conditions in Qatar, where her design for a World Cup stadium will be built.
Prominent architects have become whipping boys and girls in anger about concentrated global wealth. Architects are drawn into the battles because they are seen as serving wealth that’s sometimes ill-gotten, while ignoring those who need to be housed, educated, and so on.
Unfortunately much of the celebrity-architect bashing not only trivializes what architects are capable of doing, but blames leaders in the field for sins shared by society—at least American society.
Talent goes where the money is
It’s not easy being a big-name architect these days. Boldness has often been deemed a sin in American architecture, perpetually bludgeoned by an institutional and development culture of cost-driven timidity. Citizens fear change because they fear it will be worse, and they are too often right. So architects of talent with a deep passion to explore esthetic possibilities go where the money is: developing countries that want to put themselves on the culture map and people of great wealth who desire monuments to their legacy and are willing to pay for them.
That’s pretty thin gruel, clientwise, and the results too often marry esthetic bravura to empty intention. Architecture as a tool to display ostentatious wealth (see “billionaire’s row” along Manhattan’s 57th Street) is hardly new. However cynical their patrons’ intentions, the buildings and institutions can become powerful shapers of place. That’s too often a rationalization architects use to try to make good buildings for bad clients, unfortunately. Zaha Hadid was likely to have been correct, legally speaking, when she observed that she could not affect work conditions at the site of her World Cup stadium. (More on that issue here.) One architect taking a stand isn’t going to change things in places ruled by authoritarians and fanatics, but architects can collectively try to figure out what practices should be deemed beyond the pale, and when even the best designed building is a collusion with, or aggrandizement of evil.
Unfortunately, the criticism of daring—if expensive—architecture too often focuses on everything but the design itself and whether it will meet the test of time. Gehry silently raised his middle finger at a Spanish journalist who asked if his buildings were only about spectacle.
Oversensitive? Yes, however Gehry’s annoyance at much of the critical reception to his Fondation Louis Vuitton, in Paris, is warranted. It largely depicts Gehry’s building as an overwrought pawn in a campaign of luxury mogul Bernard Arnault to deploy culture to launder his reputation. And what exactly are Arnault’s sins? They are vaguely swept into the category of predatory corporate raider.
The building, for those who actually look at it and allow themselves to experience it, is a knockout: purely, lyrically gorgeous even as the identity of the institution it serves remains an enigma. (A more detailed assessment will soon appear in Art in America.)
Where’s the harmony?
Assertive design continues to drive a lot of hysterical pushback, as if boldness posed an existential threat to architecture and to cities. Witold Rybcynski wrote in a New York Times Op-Ed that architecture should be “a reflection of a society and its values.” (You can see more on this here.) He was echoed recently in another piece by New Orleans architect and planner Steven Bingler and Metropolis Magazine alumnus Martin Pederson thus: “We seem increasingly incapable . . . of creating artful, harmonious work that resonates with a broad swath of the general population . . . ”
Whose society? What values? What’s harmonious and resonant? These critics can’t get beyond their own hazy, generalized opinions because there can be no consensus on these points in a society as diverse, not to mention individualistic, as America’s is. What’s esthetically “right” for streetscapes evolves over time: the Brooklyn Bridge was seen as a grossly intrusive horror when it rose above the steepled and row-housed skyline of New York.
Architects should be deep participants in helping citizens understand what truly matters, which includes designing buildings that may transform our notions of scale if they solve some problems, like creating transit-friendly density with amenity. I’ll take a tall, skinny tower over a short lumpy one that may be “contextual,” but cuts off ligh, views, and breezes. If we don’t accept building scale and design diversity, we’re stuck with the embalmed historic district or the tyranny of the gated community, where the community association dictates what color you can paint your shingles.
Bashing esthetic adventurism usually comes from critics with a traditionalist bent, because what they deem harmonious is Eurocentric historicism, which is a very pinched notion of what architecture can contribute, especially as our population becomes more diverse and the issues architecture addresses become more complex.
These writers look nostalgically backward to a time when cultural elites dictated what to build, and the limits of construction technology mandated a consistent scale and a limited palette of materials. Yet the story of architecture has long been the unshackling of cities from a stultifying uniformity or orthodoxy. In some recent historical research (in New York 1880 and subsequent invaluable encyclopedic volumes by Robert A. M. Stern and several collaborators), the dour, unvarying brownstones—the very blocks that today are enshrined in historic-landmark districts and primped by prideful owners—were seen as killing the soul of the city.
Creating “unique” places formulaically
Cities like New York, San Francisco, Seattle, and Miami are transforming rapidly, both by a new influx of residents that want to live in city centers and by massive new wealth, both imported and domestic. Growth is an inevitably scary process, but one we are unprepared for because boldness and innovation have lost out to imitative development so lacking in meaning and commitment that we can’t work ourselves up to resist it.
American architecture is almost everywhere completely, consistently timid, questioning little, risking nothing, and delivering landscapes so enervated that the squishy concept of “placemaking” has had to be invented to train municipalities, developers, and architects to create formulaic uniqueness. Gehry got in trouble for following up his middle-finger gesture with the contention that 98 percent of buildings are crap. He took it back later, but it’s true.
Think of one American city that erected in 2014 a building that embeds itself in a city’s identity the way the Sydney Opera House does, or the Empire State Building, the Kimbell Art Museum, and Chicago’s Millennium Park did. Over five years I could name perhaps a dozen nationwide. (Hence no Top 10 list this year.) In New York, the High Line Park has been transformative, but the overscaled anonymity of the World Trade Center and its embarrassing towers have become a symbol not of American strength, but of an America incapable of learning from 40-year-old planning mistakes. It’s architectural cowardice in a chaotic landscape of bollards, sally-ports, and surveillance.
Boldness, innovation, and individualistic, highly expressive design is hardly a problem because it is so rare. We lack clients with vision who trust the public to fall in love with greatness. (Guess what, people often appreciate innovation and insight, even when the product is not “harmonious”: the Guggenheim Museum, the Space Needle, Apple stores.) Even a rather bland design, like that for Klyde Warren Park, in Dallas, can succeed by tapping into an unarticulated hunger. Who knew that walkable sociability in a city of empty sidewalks would prove so popular? The park’s many activities attract swarms of families. It’s a dog-walking, outdoor-dining, and food-truck mecca.
The idea, frequently bandied, that architecture does not reflect society’s values particularly irks me. That’s because architecture cannot help but reflect the larger culture and its values because society—individuals, companies, school boards, politicians—determine what’s built, not architects, though the idea that architects cast a spell over their hapless “patrons” seems to be a widely held though laughable fallacy. The architecture we build — McTudor mansions in the ‘burbs, gilded high-rise aeries, opportunistic strip malls, and schools that resemble medium-security prisons—accurately reflects our era of great concentrated wealth and mistrust of collective and public institutions.
Architects as agents of transformation
There’s so much architects could do if people decide they want their communities to represent a richer set of values. We can rebuild places like the commercial center of Ferguson, Mo., to create a collaborative, positive future for a tragic place that’s likely to shrivel, just as cities wracked by 1960s race riots did. Detroit and New Orleans attract the young idealists among us because they think they can make a difference in these places. Idealism is not enough to save cities of hundreds of thousands of people when pitted against decades of disinvestment, anti-urban policies, and presumptions of failure. Idealism can do much when it is intrinsic to a focused effort by business, government, and institutions to find solutions at a meaningful scale.
But America has no anti-poverty strategy. None of the economic nostrums bandied about by politicians of both parties focus on reversing the stagnating and declining incomes that have accelerated poverty and racial segregation in cities and suburbs. Architects can help communities prepare for climate change, build affordable housing, and create schools that nurture the neediest not just warehouse them. My architecture and sustainability students at New York’s City College would love to do these things, but only a small fraction will be able to make a living at it. Architects cannot will a more sociable and environmental future into being, but many are willing agents of such transformation if Americans, collectively, give them the chance.
We throw a trillion dollars and thousands of lives into wars that can at best halt hostilities for a time, because we expect military men and women to win battles, then hearts and minds. Americans have no idea how to wage peace—rebuilding communities, institutions, and economies—because we don’t practice it at home.
Architects will exist to plump the pillows of the wealthy and ignore society’s real needs as long as that’s all we expect of them. When we are ready to transform communities and lives, architects are ready to do that with boldness, innovation and sensitivity.
Good points, Jim! You remind me of what Henri Lefebvre once wrote in The Production of Space: “each society secretes [produces and simultaneously conceals] its own spaces.”
I think the biggest problem, and the reason the public is so mad, may be the narrow range of clients that is currently available to architects. Nobody much is disputing the ability of Frank & Zaha to design stuff, it’s that they’re doing it for billionaires & dictators. In the US it’s up to the AIA to figure out how to expand the client base for architects and even to work out ways to reinterpret a program so that society as a whole benefits from privately funded projects. That is, or ought to be, its job. There are so many more important things to build than skyscrapers in the Persian Gulf and museum extensions. Strategies need to be found for building in rapidly expanding regions like Nigeria, China and India. What’s going to happen to rural societies now that half the world lives in cities? – these issues ought to be shaped by design and handled by architects, but I see no sign of it happening.
Your basic premiss is errant. The AIA is an expensive, self promoting club that that adds nothing to the profession. If you want architects to be involved for housing for the indigent support must come from the government or a patron saint. Also, state and local laws need to be changed to require an architect to be hired for ANY habitable structure.
Only a small percentage of architects exist in the rarefied air of Ghery, most are involved in building inexpensive square footage that won’t leak, because their clients aren’t interested in the urban fabric, civic responsible design, or aesthetics. They are in the business of making money and the architect is a necessary nuisance to them. The culture would need to change to where aesthetics are equal to economics, albeit subservient.
Traditionally architects have been socialists. In South America and Europe they were the instigators of revolution in favor of democracy. Their education included liberal arts so that they could understand and be aware of social needs. A business major or MBA has none of that and there in lies our problem. We need to educate our citizens to appreciate ANYTHING other than money.
Architects aren’t going to get help from the US gov, now are they. It ain’t gonna happen. Architects must help themselves: if the AIA’s no good, it’s up to its members to either a) make changes in its power structure and goals, or b) start a new, more positive organisation, one that’s adequately funded but autonomous and effective. Architects the world over need to stop being so bloody passive. Learn from doctors & lawyers: starting a Médecins Sans Frontières-type of organization for construction emergencies would be a start.
Gehry’s observation that “98% of buildings are crap” is just a recapitulation of Sturgeon’s Revelation. In 1951 Ted Sturgeon was riding an elevator in a hotel that was hosting a Science Fiction convention. (Sturgeon wrote Science Fiction, and well.) A non-fan got on the elevator and opined that “90% of Science Fiction is crap”. Sturgeon replied with his famous revelation: “90% of everything is crap”. Revisionists have since restyled his “revelation” as a “law”. The change is probably justified. Gehry making essentially the same claim more than sixty years later and in an apparently unrelated field of human endeavor is a salute to its universal applicability.
Disclaimer: I am not an architect.
“Talent goes where the money is.” Throughout history Architects have constantly been sought out to advance the powers of individuals or states. Looking back in time this would appear to be the primary function of architects and everything else they did would be secondary. This was true when Ivan the Terrible tapped the plentiful architects spawned during the Italian Renaissance for constructing Saint Basil Cathedral, and what we know as Red Square, and it is true today. Evil loves architecture like assassins love Holden Caulfield. Napoleon had Charles Percier, Hitler had Albert Speer, and Donald Trump has Costas Kondylis.
Sadly James you are right, in that we are forever “looking backwards” and “harmonious is Eurocentric historicism”, and hopelessly so. You should not fault architects, for they are a product of Americentrism, our Grand Narrative and our other great works of fiction. We all know that non-Europeans are barbaric and history has taught us that the rest of the world is repressive and servile on good days. Therefore unless you can change the education system in the U.S, which I know you are trying one CCNY class at a time, we will forever be a collection of lemmings, propagating Montesquieu and designing 98% crap, and then outsourcing it along with our topsoil.
Nostrum, bandied, dour, you use so many great nouns, past tense verbs, and adjectives, that I don’t know where to begin. Public architecture and public spaces is what I think you are confounded by more than anything. I’m not sure why exactly, after all who doesn’t love a nice bollard and sallyport? These spaces are typically civic dollars at work and navigating the 3,500 plus pages of zoning laws, and archaic building codes, unions, D.O.P and D.E.P doesn’t get you valorization it gets you ham-fisted outcomes. I’m a fan of The B.I.D that allows the parks to get private investment. As someone who grew up in NY, I remember that the reason you went to a city park was to feed rodents, sleep, get drugs, get raped or murdered, so I think diverse inputs do help in some cases. However, this can also be a disaster as the example of New York’s Disneyland built at 42nd street. Where is Steamboat Willie when you need him? I blame Ub Iwerks for that. Instead of re-investing, like the point you make about other inner-city areas, we have re-anesthetized with corporate money. I’d gladly trade tourists and welcome back Way-off Broadway theaters and porn shops any day then look upon that abomination. I will even go further and say that Robert A. M. Stern should have his license taken and then be flogged publicly to serve as a warning. Private money is something that can be a force for good, i.e. Bryant Park, or for bad, as is the case with New York Disneyland.
Your piece is excellent and absent any mention of bloviating, and I agree with your piece on every level. You are always drinking from a glass half full while most of America is drinking out of a shoe they bought at Nike Town. These are moral and ethical standards that you are seeking from a brotherhood of architects that you are a part of. They can even be boiled down to ideals that we share but like you I don’t know how to go about obtaining these ideals. I feel bad that you have presented profound issues and all I can offer is semi-articulated cynicism coupled with acknowledgement of your righteous perspective.
My question to you is in if people don’t see the situation as being a problem how can you get policy makers to address it? Where is the incentive for change going to come from? Governments don’t fix problems that people don’t know exist. Yes absolutely “Architects should be deep participants in helping citizens understand what truly matters.” I agree with you, but how can they do that without being independently wealthy and or ethically trained. If you can figure that out James then I propose building an Arc de Triomphe de Russell.
Whether for wealthy clients or not, architects need to design places where people want to be. Few architects seem to have given much thought to what elements result in structures people really want to spend time in, or near, or walking past. Words like “harmony” and “boldness” are about the object, rather than how humans experience the building. Most buildings are designed as islands, with minimum connection to street life. This is not about style. When architects truly care about people, people care about what architects build.
Thanks for these many thoughtful comments. I did not mention in the story the many architects and organizations that are idealistic and making a difference, from David Baker in California (brilliant maker of low-income housing) to Architects for Humanity. I could go on and on. However, these are rare and usually small organizations and firms because the larger society doesn’t support what they do. It’s important to help people see architects as problem solvers (as AIA’s idiotic new “Look Up” ad campaign utterly fails to do). And, yes, architects can be too object oriented, poor listeners, etc., but generalizing in this way across a profession that inevitably ranges from genius to hopeless isn’t helpful.
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